Fishing Lures & Baits

Swimming Mullet, Pearl GAPSM3-PWC

Swimming Mullet, Pearl White/Pink

Swimming Mullet Haft Pint, 5"

Swimming Mullet Pint, 5" Pearl

6" 10Pk, Natural

Mackerel, 5" 4, Bag, Ideal On Jigs

Mackerel, 6" 4, Bag, Ideal on jigs

NLBN screw lock jig heads keep your swimbait secured in a way never seen before. "No Super Glue Needed" cast after cast your bait will stay tightly...

2 Pack The NLBN 8" paddle tail was designed to be fished in any amount of current. The square boot will keep that bait thumping on the slowest retr...

1/2oz, 4/0 Hook, Chartreuse

1/4oz, 2/0 Hook, Crazy Chartreuse

3/8oz, 3/0 Hook, Crazy Chartreuse

1/2oz, 4/0 Hook, Crazy Chartreuse

Spro SBTJW-3/8 Prime Bucktail Jig 3/8oz, 3/0 Hook, White

R157 Flounder Rig Item #: TRTR157

The Swagger Stick is our innovative take on a fish catching machine, the stick bait. We have integrated ribbed section of the bait to retain more s...

The Missile Minnow is our 4.5" single tail fluke. We designed this bait to have maximum action for your favorite bladed jig, salt water jig head, o...

The M.R.E (Minnow Ready to Eat) is our designed in house custom 3.8" hybrid swim bait. It’s innovative design allows a unique profile that has been...

The Ballistic Shad is our 3.8" paddle tail swim bait. Designed with a more life like body for better fishability as a stand alone swimbait. The pad...

The Frag Frog is our 4" custom, designed in house, multi purpose soft plastic frog. Can be swam as a top water bait for LOUD bubble trail similar t...

The Kombat Kraw is our custom designed 4" crawfish inspired bait. Perfect size for chatter trailers, NED configuration, Texas rigs, and more! We re...

The DragN Pop is our 2.2" 9g popping frog. With pre tuned salt grade hooks it’s ready to catch snakehead and bass out of the box.  The DragN Pop is...

The Pad Slasher is our 2.25" skirted hollow body frog designed for maximum weedless capabilities in thick vegetation and pads. The raised back crea...

The B2 is our most popular big bodied hollow body frog. 2.75" length and 13g allows this frog to be "bomb" casted, but has a slender profile for do...

The Drake is our 2.5" 11g hollow body duck.  Designed to "self walk" with a S wave motion when steady retrieving the lure. The Drake is the perfect...

Designed with special jig hook to keep fish pinned to the hook better than standard J-hook. Side ribbing moves more water that fish can feel. Repla...

Designed with special jig hook to keep fish pinned to the hook better than standard J-hook. Side ribbing moves more water that fish can feel. Repla...

NLBN screw lock jig heads keep your swimbait secured in a way never seen before. "No Super Glue Needed" cast after cast your bait will stay tightly...

GOT-CHA JFA-3PK Jigfish Kit , 3 per Pack, Includes JF12-BTS, JF34-BYS JF1-GCO

GOT-CHA HSWG38-91S Multi-Color Grub Head, 3/8 oz, 2/0 Hook, White/Red 7/Pack

NLBN screw lock jig heads keep your swimbait secured in a way never seen before. "No Super Glue Needed" cast after cast your bait will stay tightly...

The Shikari Inshore is a long-casting, shallow diving, slow floating jerkbait with a tungsten weight transfer system. The internal weight slides ba...

Features a unique balance that produces a wild action without line twist. It's aerodynamic design makes it the master caster. Machined from solid b...

The Dinger became an instant bass fishing classic lure. One of the most versatile soft plastics on the market, the YUM Dinger can be Texas, Carolin...

Time and again, top anglers rely on The Original ChatterBait brand bladed swim jig to help fill livewells and cash tournament checks. This groundbr...

S&S Bucktails Rock Hopper Bucktail Jigs take the classic concept of the bucktail jig and elevates it for hard use. From the start, this jig use...

With the traditional "hot lips" styled head that Northeast surfcasters have come to love, the S&S Bucktails Smiling Bill Bucktail Jigs take the...

6" Daiwa SP Sinking Minnow

6" Daiwa SP Sinking Minnow - Bullet

Jigging World Premium Bucktail V2 Jigs are one of the most effective jigs when fishing for most bottom fish species. The unique head shape allows...

Jigging World Version 2 Blackfish Candy Jigs are made with a custom 3x strong small gap hook. You won't ever have to worry about losing fish on a b...