Fishing Lures & Baits

GOT-CHA JF15-3PK Jigfish Lure, 3" 1 1/2 oz, Sz 4 Treble Hook, 3 per Pack, Includes JF15-BTS, JF15-BYS, JF15-GCO

GOT-CHA HSWG12-120S Multi-Color Grub Head, 1/2 oz, 2/0 Hook Chartreuse/Lime, 7/Pack

GOT-CHA H4CT20-10S Curltail Grub 4", Chartreuse/Silver Flake, 20/Pack

GOT-CHA H6CT20-6 Curltail Grub, 6" Pink, 20/Pack

GOT-CHA HSWG12-128S Multi-Color Grub Head, 1/2 oz, 2/0 Hook Chartreuse/Lime/Orange, 7/Pack

GOT-CHA HSWG38-91S Multi-Color Grub Head, 3/8 oz, 2/0 Hook, White/Red 7/Pack

GOT-CHA HSWG38-112S Multi-Color Grub Head, 3/8 oz, 2/0 Hook White/Lime, 7/Pack

GOT-CHA HSWG38-128S Multi-Color Grub Head, 3/8 oz, 2/0 Hook Chartreuse/Lime/Orange, 7/Pack

GOT-CHA H6CT20-10OCH Curltail Grub 6", Opaque Chartreuse, 20/Pack

GOT-CHA H4CT20-31 Curltail Grub, 4" Opaque Chartreuse, 20/Pack

NLBN screw lock jig heads keep your swimbait secured in a way never seen before. "No Super Glue Needed" cast after cast your bait will stay tightly...

NLBN screw lock jig heads keep your swimbait secured in a way never seen before. "No Super Glue Needed" cast after cast your bait will stay tightly...

The Chug Norris is the undisputed king of the waves when it comes to poppers. Designed to be the ultimate popper, the Chug Norris represents maximu...

The DTX Minnow range represents the pinnacle of offshore hardbait trolling lures, featuring the Patented Autotune system. Developed over years of R...

The Madscad is a twichbait that can be used on nearly every species for casting and trolling.  The Madscad is by far the most versatile lure in the...

The Shikari Inshore is a long-casting, shallow diving, slow floating jerkbait with a tungsten weight transfer system. The internal weight slides ba...

A Squid Vibe. Yes, it's a world first that catches every species! There has never been a lure that can do what the Squidtrex does. Whether it's 2ft...

The unique shape and original design of the Ridgeback creates an exciting new jig action. It can be worked as a slow pitch jig with the flick of a ...

The Streaker Jig is a high pitch jig designed to be worked faster. It is perfect for Yellowfin, Bluefin, Amberjack and a variety of other species. ...

Features a unique balance that produces a wild action without line twist. It's aerodynamic design makes it the master caster. Machined from solid b...

Features a unique balance that produces a wild action without line twist. It's aerodynamic design makes it the master caster. Machined from solid b...

The Dinger became an instant bass fishing classic lure. One of the most versatile soft plastics on the market, the YUM Dinger can be Texas, Carolin...

Time and again, top anglers rely on The Original ChatterBait brand bladed swim jig to help fill livewells and cash tournament checks. This groundbr...

If there's been one lure that has changed the face of fishing over the years, it's the Yamamoto Senko. With its wide range of uses and subtle n...

S&S Bucktails Rock Hopper Bucktail Jigs take the classic concept of the bucktail jig and elevates it for hard use. From the start, this jig use...

With the traditional "hot lips" styled head that Northeast surfcasters have come to love, the S&S Bucktails Smiling Bill Bucktail Jigs take the...

6" Daiwa SP Sinking Minnow

6" Daiwa SP Sinking Minnow - Bullet

3 Pack The NLBN 3.75" paddle tail is designed to be one of the most versatile big-game saltwater swimbaits you can find @ 1.06 ounces.  Most swimba...

The DTX MINNOW 5” is a revolution in trolling minnows, featuring Patented Nomad Autotune™, Gorilla Through Wire and Hydrospeed advanced design tech...

The DTX MINNOW 5-1/2" is a revolution in trolling minnows, featuring Patented Nomad Autotune™, Gorilla Through Wire and Hydrospeed advanced design ...

Kohr's Outdoors Custom Flounder Rig made in three different types Silicon Skirt Teaser Rig, Fluke Candy V2 with Mylar Skirt or Hybrid Teaser Rig.  ...

Jigging World Premium Bucktail V2 Jigs are one of the most effective jigs when fishing for most bottom fish species. The unique head shape allows...

Jigging World Version 2 Blackfish Candy Jigs are made with a custom 3x strong small gap hook. You won't ever have to worry about losing fish on a b...

Blackfish Hi Lo Rigs